Craig Tanner Freelance

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Let’s talk about Craig Tanner (random name). Craig Tanner is a freelancer who tries to make a living by offering his service to others. Craig Tanner is a very gifted graphic designer. If you need a graphic job to be done, Craig is the right…

Creating Great Design Takes Guts

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Daring to be different can give instant boost to market share By Mary Zalla The word is out: Great design delivers great business advantage. Design is being increasingly leveraged to move and shape markets, attract customers, and help…

Common Sense Sustainability: A Better View of the Trenches

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By Dennis Salazar How green is green enough?...and how committed does a company have to be in terms of dollars and cents to be a good eco-citizen?...and can an environmentally conscious public raise their sustainable requirements so high that…

An Open and Closed Case, Or a New Trend in Soda Cans?

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By Lynn Dornblaser Depending on your perspective, a 12-oz. or 330-ml can of soda is either a quickly drunk single serving or something to consume over a period of time. Up until now, if you fell into the latter group, you were consigned to drink…

Communicating Your Needs to Your Web Designer

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Communicating with a web designer can be the most difficult part of the hiring process because you and the web designer don’t speak the same language when talking about the details of a website. This article explains how to get your ideas…

Banner Design Success Techniques

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Banners have been a major part of the World Wide Web world since its early days. Copywriters burn the midnight oil looking for new designs that will grab the visitor’s attention and compel him to click on their banner. This article discusses…

Annoying Website Design

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Have you ever considered that your website may be annoying? When it’s comes to website design, knowing what visitors hate most is a must, unless you don’t want them to visit you again. This article describes what you should exclude from…

5 Easy Ways to Improve Your Website's Legibility

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By Debbie Campbell Websites that make their customers work to read them are not the best way to get business. Minuscule fonts, text in colors that make it hard to see against the background color, and lines that are piled on top of each other…

The New Alexa Rankings

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When Alexa began displaying rankings in 1998 it was with the goal of showing Alexa Toolbar users how popular any given site was within the Alexa community. We generated the rankings through an analysis of Internet usage by people who use the…

What’s Your PageRank?

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There are two ways to figure out what your approximate PageRank is.  One, you can download the Google Toolbar (the PageRank feature is not turned on by default, so you’d have to enable it after installation).   The other way is to use the…

How PageRank Is Calculated

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There has been a lot written and a lot debated about Google’s PageRank, but on one point there is near unanimous agreement.  PageRank is primarily determined by how many other web pages are linking into you.  Google considers this kind of…

Google’s Search Algorithm

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First, let’s establish a simple example which we can use to frame our discussion.  Let’s assume you are the partner in a boutique strategy consulting firm.  Lets further say that your specialization is advising technical founders of high-growth,…