Entries by Art-D

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Package Design

In The Visionary Package, branding and packaging consultants Herbert Meyers and Richard Gerstman argue that package design is the same as the branding of products and product lines (Palgrave, New York, 2005). This picks up from an idea first proposed by the late package designer Walter Landor in the middle of the last century. According […]


History of graphic design and its audience

To insist that, or to prescribe how, the history of graphic design need be taught in any particular way is to unnecessarily limit the field in both methodology and pedagogy. Since there is no consensus amongst historians of graphic design on what the history of graphic design is or what it should be, no scholar […]


Rock Art

Archaeologists, anthropologists, and historians know that prehistoric people did not spend all their time finding and collecting food. For many nomadic hunter-gatherers and later agricultural societies, food sources were abundant. Their lives allowed free-time to play games, to tell stories and socialize with their family groups, and to create. Prehistoric people used rock for tools, […]


A brief history of design

For over two millennia, people have argued that the ‘design’ in nature points to a Designer. Greek evolutionism, the gods, and fear of death The two main schools of philosophy then were Epicureanism and Stoicism. The Epicureans sought happiness through bodily pleasures and freedom from pain and anxiety. The two chief causes of anxiety were […]