The New Alexa Rankings
Articles, Web MarketingWhen Alexa began displaying rankings in 1998 it was with the goal of showing Alexa Toolbar users how popular any given site was within the Alexa community. We generated the rankings through an analysis of Internet usage by people who use the…
What’s Your PageRank?
Articles, Web design and promotionThere are two ways to figure out what your approximate PageRank is. One, you can download the Google Toolbar (the PageRank feature is not turned on by default, so you’d have to enable it after installation). The other way is to use the…
How PageRank Is Calculated
Articles, Web design and promotionThere has been a lot written and a lot debated about Google’s PageRank, but on one point there is near unanimous agreement. PageRank is primarily determined by how many other web pages are linking into you. Google considers this kind of…
Google’s Search Algorithm
Articles, Web design and promotionFirst, let’s establish a simple example which we can use to frame our discussion. Let’s assume you are the partner in a boutique strategy consulting firm. Lets further say that your specialization is advising technical founders of high-growth,…
Creative images by Alex Shtelman
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Web Promotion – Search Engine Optimization
Articles, Web design and promotionWith over 300 million searches made on search engines everyday, Search Engine Optimization (SEO) can bring thousands of new customers to your website. Art Dimension, one of the leading SEO companies in North America, provides search engine optimization…
What is Branding?
Articles, Brand identity, Branding, Creative work, Graphic design, Logo designBranding is not only your logo but also your business name. Great names evoke intrigue, savvy and class, and tell customers a lot about who you are. When you begin the branding process, think first about your name. Next, envision an image that…
History of graphic design and its audience
Articles, Graphic designTo insist that, or to prescribe how, the history of graphic design need be taught in any particular way is to unnecessarily limit the field in both methodology and pedagogy. Since there is no consensus amongst historians of graphic design on…
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